Category Archives: Rock Gods of Acht

First official review of Rock Gods of Acht!

An edgy, experimental parable depicting the overarching avarice and corruption of the gods and monsters behind the corporate-music industry of the ’90s.

A cast of caricatured characters shapes the workforce of the music giant Acht. There’s Alex, a secretary with mood ring-like hair who must deposit her brain every morning in a jar; she spends most of her time cleaning up her villainous boss’s blood when his vessels erupt in a rage. There’s Weena, a music executive who literally falls apart at every meeting and constantly relies on medical repair and reattachment glue to keep her limbs together. And Skeeter, an A&R exec toting a taxidermied ferret; he may be the sole employee who actually cares about music. Finally there’s the head of Acht, Vinny DiMachio, and his permanently attached “sidekick” Jeremy Wickett. When Acht is bought out by a green-tinged race of extraterrestrials called Yakadans, they create a seven-foot-tall clone-bot named Big—with an uncanny resemblance to Elvis—who is slated to dominate the record charts despite his inability to sing or dance. And, in accordance with Acht’s highly paid executives scheme, Big becomes a worldwide phenomenon. They all seek a piece of Big’s success—the executives want to become richer and more powerful, and the underlings seek to move up and out of their hellish clerical stations. When Alex finally scores a promotion through a cringeworthy encounter with a creepy executive, she finds her goal is not as rewarding as she had hoped. In a monumental performance, Big melts down—literally—on stage and vanishes. Infuriated, the Yakadans do some housecleaning, leaving the bloated executives to receive their much-deserved comeuppance.

Though the book is a slightly predictable assessment of corporate-music greed, this is overshadowed by the highly imaginative populace of Acht. Once readers orient themselves with the idiosyncrasies in Hatz’s darkly whimsical—yet ultimately relatable—novel, they’re in for a fastpaced, entertaining comic treat. Character-driven, this loopy satire is a droll examination of the corporate-music world.

Hatz, Diane

ROCK GODS OF ACHT:

A Music Meltdown

Lulu (198 pp.)

$14.95 paperback

November 5, 2008

ISBN: 978-1-4357-1768-8

Kirkus Discoveries, Nielsen Business Media, 770 Broadway, New York, NY 10003

discoveries@kirkusreviews.com

Happy New Year!

Wishing you all a healthy and happy New Year!  I’d write more, but I’ve been spending hours (days actually) trying to get Rock Gods of Acht book info up on sites like Amazon.com – who knew this would take so long!?!

But it’s a great way to spend my time off (and inside from the freezing weather!….)

May 2009 bring you everything good the world has to offer.

I Am Somebody!….

Rock Gods of Acht is now available on Amazon.com -

http://www.amazon.com/Rock-Gods-Acht-Diane-Hatz/dp/1435717686/ref=sr_1_1?ie=UTF8&s=books&qid=1227162701&sr=8-1

I am somebody!!!!!

More to come soon – the book is also up on other sites.  Please go to Amazon and leave a review!!!

Rock Gods of Acht

Rock Gods of Acht - out now!

Rock Gods of Acht - out now!

Rock Gods of Acht: a music meltdown by Diane Hatz (that would be me) hasn’t yet made it onto Amazon.com – but you can purchase a copy now at http://www.lulu.com/content/2230290

I haven’t done the official public release yet (like, it doesn’t have a MySpace page), but….it’s done and I’m currently putting together my marketing plan to get it out to music fans and interested readers around the world.

If you know anyone you think would want to blog about it or review a copy, please let me know!  You can get in touch with me here or via email at rockgodsofacht (at) yahoo.com

I think I’m going to start posting selected pages/chapters from the book – for now, though, you’ll have to settle for the dedication….

“To artists like Pete Townshend and Bruce Springsteen…not only for the company of their music growing up, but for always reminding me that it really is the music that matters.  Long Live Rock!”

And I’ll let you know when the MySpace page is up – possibly Facebook too, but I can’t seem to figure that one out yet. Ohhhh…..and there are plans for a You Tube video of the first chapter.  Will definitely keep you posted on that!  If we can swing it, it’s going to be really cool (it’ll involve Barbie and Ken dolls – and lots of blood!….all set to the narration of Chapter One).  A choreographed bloodfest of corporate music.  Excited?  just wait!

Rock Gods of Acht – officially published!

So, with a rather unexciting click of my mouse, Rock Gods of Acht: a music meltdown was officially published today at 6:11pm.  Woo-hoo! 

It won’t appear on amazon.com or other online booksellers for another 6-8 weeks, so I can’t really do anything to promote it just yet - though if you want a copy, you can purchase one now at http://www.lulu.com/content/2230290 for the low low price of $14.95.  (I get a better royalty through Lulu – the publisher….)

Many thanks to Chris Chaput for designing the cover, and to my old writing group who sat through this book page by page, line by line, word by word for several years.

Following is the press release (written by Chesley Hicks) that I’ll send out once the book is available through amazon and other online booksellers….

for immediate release:                               contact:

August 24, 2008                                                  RockGodsofAcht (at) yahoo.com

                                                                                                   

 Rock Gods of Acht: a music meltdown

Surrealist exposé on the downfall of the corporate music industry out now!

 

New York, NY, August 2008 - Author Diane Hatz releases Rock Gods of Acht: a music meltdown, her eye-witness-through-a-galactic-prism tale of rock’n’roll devastation and redemption.

 

The nineties: the era ushered in by grunge and escorted out by the MiniDisc. These were the reigning glory days of the corporate record industry—music before the masses’ access to the Internet. It was Rome before the fall.

 

Rock Gods of Acht tells the spiraling tale from inside the industry, with surreal dimensions that author Diane Hatz describes as “the only way to capture the insanity of that era.”

 

The novel takes place in the monolithic halls of Acht Records, an industry behemoth recently bought out by the Yakadans, an imperialist alien race eager to test its new technology—clonebotting—and to hatch (literally) a superstar performer called Big. Thwarted Acht secretary Alex is trying to get out of her dead-end position, while her maniacal boss Langferd explodes blood vessels all around her. At the top, Vinny DiMachio, Deity and Ruling Dictator of the company, plots how he can become the richest, most powerful man in his universe, sealing his Caesar-like fall.

 

These and Rock Gods of Acht’s riot of other all-too-real characters weave in and out of each other’s lives, coming together for the huge finale—the breakout live performance of Big at the famed Salvadori Ballroom, a show that ends up nothing short of explosive.

 

Hatz can tell the tale, because she was there. “When I first became involved with music, there was an electric, vibrant energy that fueled my passion for working in the industry,” she says of the era. “But then I went to a major label as it was absorbed by a large faceless corporation and watched the life get sucked out of the company, the music, and its employees. It’s no mystery why most corporate music has no soul.”  

 

Rock Gods of Acht reveals that success can be more than we bargained for—or less than we imagined. It’s also a loving ode to rock’n’roll. With equal measures science fiction, eye-witness account, and soul-searching revelation, the book serves absurdist delight, hard-knock realism, and mad laughs in generous, balanced proportion.

 

Copies can be purchased at http://www.lulu.com/content/2230290

 

 

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Rock Gods of Acht – update

The (hopefully!) last galley for Rock Gods of Acht: a music meltdown has been ordered and will be mailed to me in the next day or two.  I haven’t picked an actual release date yet for the book, but it’ll definitely be in the next month or two.  I have to make sure the book is laid out properly and then need a couple weeks for it to be registered and online on www.amazon.com

More info soon!

Book Blurb

The book is coming along – it’s taking much longer than I thought to do the book cover, but I’ve just enlisted the help of Outloud Audio, a recording studio here in New York. Mark not only owns and runs/works at the studio, he’s also an excellent musician – and a great all around person.

So – to quickly sum up Rock Gods of Acht….

“Fast, funny and terrifying. Corporate and artistic conflicts that ring way too close for comfort, this is must read for anyone who even listens to music. Fiction never sounded more like the truth in Rock Gods of Acht.” — M. Kondracki, noted recording engineer

What they’re saying about Rock Gods of Acht…

A little blurb from singer/songwriter/musician Deena Rae Turner (who’s new CD will be out shortly – I’ll post info about it when I know more)….

“Hatz has written The Hitchhiker’s Guide to the Music Industry. Read it for the sheer fun of witnessing the pulsing death throes of the puerile empire that was 90′s corporate music. Uproariously funny.” – Deena Rae Turner, singer/songwriter

More to come!

Rock Gods of Acht book bio

I’m currently putting together marketing and press materials for the book so thought I’d share the bio for Rock Gods of Acht, as it stands now.

Rock Gods of Acht – a music meltdown
Biography

Written by author and former music business professional Diane Hatz, Rock Gods of Acht shows a twisted and surrealistic view of the music business, a reality taken to another level, but one based on experience and observation.

In the 1990s, the corporate music industry was full of greed, incompetence, and manufactured superstars. Rock Gods of Acht is a fictional look at a mega music giant, Acht Records, before online file sharing and music downloading. Find out what went on behind the monolithic walls of corporate music in the days when record executives could manipulate what you listened to.


The novel takes place inside Acht Records, where secretary Alex is trying to get out of her dead end position while her boss Langferd explodes blood vessels all around her. At the top, Vinny DiMachio, Deity and Ruling Dictator of the company, plots how he can become the richest, most powerful man in town, all the while setting himself up for his own fall. The Yakadans, on the other hand, came to earth simply to test their new technology, clonebotting, and one day literally hatch Big, a superstar performer, in the executive boardroom. These and other eccentric characters weave in and out of each other’s lives and jobs and all come together for the huge finale – the breakout live performance of Big at the famed Salvadori Ballroom, a performance that ends up nothing short of explosive.

Rock Gods of Acht shows us that success can be more than we bargained for – or less than we imagined. Read the book everyone’s talking about!

“Acht, with its all-too-familiar, crass, 1990s-vintage power mongers, industry greaseballs, and misguided wanna-bes, delivers not only searing satire, but a prescient primer on why the record industry would fall a decade later.” –C. Hicks, independent music journalist, circa 1990s

(more blurbs coming soon!….)

Excited? More to come soon!….

Rock Gods of Acht: a music meltdown

Stay tuned! I’m going to be publishing my book – Rock Gods of Acht: a music meltdown – through Lulu.com. I’ve completed the final edit and am now working on the book cover – will let you know when it’s up online. (I’ll be selling it through online places like Amazon.com.)

I’ll also be using this blog to talk about the book and what happens around it. I’m hoping this will free me up to start on another book – it’s been way too long and I want to write!